Art Direction
Digital Experience
Motion design
Typography
Digital exhibition for the Italian Institute of Culture of Montreal celebrating the 700th anniversary of the work The Divine Comedy by Dante Alighieri.
The interactive exhibition is thought out like the three books of the Divine Comedy, segmented into three parts visually transitioning from Black, Grey to White. As described by Dante, the Inferno being so dark that one can hardly see, is on a black background. Grey background while we visit the Purgatory. At last, white background to reflect the third volume in which Paradise is so clear that it dazzles Dante. The elements of the website that describe Dante Alighieri himself or the exhibition as a whole are distinguished by the color red since historically and semiotically the poet’s clothes have always been red.